waleni✳

YOUR NEXT CHAPTER STARTS HERE

Big ideas.Better ads.Your move.

An advertising brain. A creative studio.
A little more unfair advantage.
All in your corner.

Take a look inside
Free sandbox. No card. No ad spend.
Blue headphones in an original studio campaign concept
TURN IT UP.Find your
frequency.
SOUND / COLLECTION 01
Cream and orange running shoe in an original campaign concept
MADE TO MOVE.Go a little
further.
STRIDE / NEW PERSPECTIVES
Big idea. Meet your audience.From your product to a campaign plan
Your vision. Your approval.Creative → Review → Launch
CREATIVE POSSIBILITIES · ILLUSTRATIVE CONCEPTS
YOUR AMBITION.
YOUR CHANNELS.
∞ Meta
Google
♪ TikTok
shopify
One connected
workspace.
PRELAUNCH / THE NEXT CHAPTER

An agent that knows the business.
An owner who stays in control.

Explore the vision

THE OWNER LOOP / PRODUCT PREVIEW

Your morning.
Not another
dashboard.

Waleni does the investigating. You get the decisions that deserve your attention, in a daily briefing on your preferred channel: WhatsApp, Slack, or Telegram.

See what happened, understand why, and approve a precise next move. Open the workspace when you want the whole story.

01 / LESS CHASINGFrom checking everything
to reviewing what matters.
Follow the complete agent loop

WhatsApp · planned channel preview

w.
Waleni · WhatsApp briefFictional Stride store
TODAY, 08:30 · SYNTHETIC EXAMPLE
Morning, Alex. Here’s the move.

Keep the budget steady. Your best next test is creative, not more spend.

WHY · Two recent orders still need attribution. Last known stock supports a test; inventory and margin evidence need a refresh.
EXECUTED · VERIFIED IN THIS EXAMPLE

Paused the out-of-stock variation under your approved safety rule.

FAILED · NEEDS ATTENTION

Latest store sync failed. Last verified inventory: yesterday, 18:00. No scale-up proposed.

PROPOSED · YOUR REVIEWTest a “made for everyday” image.

Reallocate a $60 test budget over 3 days. No increase to the $300 campaign limit.

You choose. The agent handles the follow-through.

Interactive product vision · no messages, ad actions, or charges.
Planned WhatsApp experience for daily briefings, alerts, and approval requests. Provider eligibility, setup, and any applicable messaging costs must be confirmed. This preview does not deliver messages or authorize actions. Authenticated workspace decisions remain the fallback. No affiliation implied.

AUTHENTICATED DECISION / ILLUSTRATION

One test.
Your authorization.

In the launch experience, sign-in and an owner permission check protect this screen. This preview does not authenticate or execute.

Account / destination
Stride sample Meta account · fictional product page
Creative
Image 02 · “Made for everyday movement”
Budget / duration
$60 total · 3 days · within existing $300 cap
Generation
Not included. A separate model quote must be approved before any paid generation.
Validity / controls
Example expires today at 18:00. Recheck inventory and evidence before execution.

DEEP INSIGHT. SHORT BRIEFING.

Know what’s underneath
“looks good.”

Revenue isn’t profit. A platform report isn’t the whole truth. Explore the evidence behind a fictional decision.

Scroll to follow the story
W. / THE EVIDENCE ROOMILLUSTRATIVE
Unpack01 / 03

Fictional Stride business · product vision, not live activity

01 Unpack

A sale is the beginning. Not the answer.

Start with $90 of net revenue. Account for product and fulfilment, fees and expected returns, and the contribution you want to keep. Only then do you know the room for acquisition.

THE MATH / EVERY DOLLAR HAS A JOB

$90 − $42 − $6 − $18 = $24 target acquisition cost. These are fictional assumptions, not a profit forecast. Test a higher returns allowance below.

02 Reconcile

Open the layers. Find the gaps.

Twelve store purchases. Ten attributed by the platform. Neither tells the whole story alone. Bring the order records, attribution windows, costs and inventory freshness together.

THE EVIDENCE / CONFIDENCE IS PART OF THE ANSWER

Two orders remain unattributed. Supplier costs are owner-entered; fees and returns are estimates. Inventory sync failed. A $22 platform CPA is not verified contribution.

03 Decide

All that thinking. One clear next move.

The evidence condenses into a useful owner briefing: hold the budget, refresh inventory and reconcile the gaps. Then review the bounded creative test.

THE BRIEFING / A REASON, NOT JUST A NUMBER

No demonstrated lift or guaranteed outcome. An encouraging report does not authorize more spend. Your authenticated review stays in the loop.

YOUR TURN / INSPECT THE ASSUMPTIONS

Change the returns allowance. Open the sources. See why the recommendation holds.

STRIDE / Decision roomSYNTHETIC DATA
PER ORDER / USD
Net revenue$90
Product + fulfilment− $42
Fees + expected returns− $6
Desired contribution− $18
TARGET ACQUISITION COST$24/ order

A $24 acquisition leaves the intended $18 contribution, if the cost assumptions hold.

COSTS: OWNER ASSUMPTIONS · NOT VERIFIED
Illustrative analysis · not a forecast or customer result Facts → assumptions → decision

THE LAUNCH VISION / 01—08

One thoughtful loop.
A lot less busywork.

From product truth to the next decision. Explore the intended end-to-end experience.

Scroll to follow the story
W. / THE AGENT AT WORKILLUSTRATIVE
Connect01 / 08

Fictional Stride business · product vision, not live activity

01 Connect

Your business comes first.

Connect store and ad accounts with scoped authorization. Confirm the product, destination, purchase tracking, and who can approve.

INPUT / Store + ad account

Connection is a starting point. Tracking still needs a real verification.

02 Ground

Profit. Stock. Non-negotiables.

Bring product facts, landed costs, fulfilment, fees, return assumptions, target contribution, and available inventory into the same plan.

CONSTRAINT / $24 target acquisition cost

Illustrative $90 order − $48 variable costs − $18 desired contribution = $24 target CPA.

03 Observe

Know what changed.

Observe competitor offers and public ad patterns. Keep the source and observation date attached. Learn from the market without copying its creative.

EVIDENCE / A new shipping offer

A competitor observation is a test idea, not evidence that an ad is profitable.

04 Reason

A recommendation with a why.

Weigh mature conversions, attribution gaps, stock, and cost confidence. Sometimes the best next action is to wait for better evidence.

DECISION / Hold the budget

Two recent purchases remain unattributed. Scaling now would outrun the evidence.

05 Create

The right model for the job.

Route an approved brief to image or video models according to format, duration, quality, and cost. Review the quote before generation and the asset before publication.

CREATIVE / Product truth → concept → review

Explore images and video. Unsupported product claims stay out of the brief.

06 Approve

A small decision. A clear boundary.

Review exact creative, account, destination, budget, duration, and expiry in an authenticated decision view. Edits require a fresh review.

CONTROL / One specific authorization

A WhatsApp, Slack, or Telegram request prompts your review; possession of a message is not permission to spend.

07 Verify

Done means confirmed.

Execute only the approved action, check the provider response, and reconcile status. Failed or uncertain actions stay visible for recovery.

RESULT / Requested ≠ executed

A launch request is pending until the platform confirms it. Pause requests are checked too.

08 Learn

Tomorrow starts smarter.

Compare mature outcomes with the original hypothesis. Report contribution and uncertainty, then propose the next bounded decision.

NEXT / Evidence → your next move

No forecast disguised as a result. No growth promise disguised as a chart.

NEAR-AUTONOMOUS. NEVER UNACCOUNTABLE.

Less operating.
More owning.

Build the business. Let the agent bring you the next well-reasoned move.

Create your workspace See pricingYou choose a sandbox or live workspace at signup; creating one does not purchase a plan. Prelaunch product preview. Availability depends on the release, configured integrations, and account eligibility.

BUILT FOR THE ONES BUILDING SOMETHING.

01 — THE PLATFORM

You didn’t start a business
to become an ads expert.

You started it because you saw something others didn’t.
Let’s get it in front of the right people.

01 / CREATE

Make them
look twice.

Product-led ideas. Creative that feels like you. A studio that brings it all together.

Original running shoe campaign concept
MADE TO
MOVE YOU.
Your next big idea
Explore the creative studio
02 / CONNECT

All the moving parts.
One place.

Meta, Google Search, TikTok, and Shopify. Your business, connected.

03 / STAY IN CONTROL
You call the shots.
YOUR TESTYOUR LIMIT
Launch only after your approval

Big ambition.
Clear boundaries.

You approve the creative. You set the budget. Your business stays yours.

04 / LEARN

Your next move,
with a reason.

Less guessing at graphs. More understanding what to try next, and why.

THE LEARNING LOOP
Observe. Understand. Refine.A process, not a performance promise.

COMPLICATED BEHIND THE SCENES. SIMPLE IN YOUR HANDS.

From “what now?”
to “let’s go.”

A few thoughtful steps.
A whole new way to move forward.

01 / THE STARTING POINT

You bring the ambition. We’ll help with the plan.

Connect your store or add a product. Tell us your margins, your goals, and what makes your brand different. That’s where better advertising begins.

  • Your products and real business economics
  • A target cost per customer
  • A budget you’re comfortable testing
Make it your own
● ● ●Your next campaign
Fictional Stride product
YOUR PRODUCT

Stride running shoe

Product added
What makes it different?

Made for everyday movement.|

Your focus
Find new customersTest a new angle
A clearer starting point.
Illustrative workflow — no campaign is created here.

START SMALL. THINK BIG.

Good things start
with a first move.

Get a feel for it.
Then make it real.

01 / FIND YOUR FEET

A little room
to experiment.

Explore the full workflow in a sandbox.
Sample products. Simulated results. Zero ad spend.

  • Free to explore. No card required.
  • Try planning, creative, and campaign review.
  • Separate from your real business.
02 / MAKE IT HAPPEN

Ready for
the real thing?

Bring your business into focus.
Choose sandbox or live mode during signup.

  • Your products, your accounts, your data.
  • Monthly plans from $149 USD; cancel any time.
  • Ad spend and optional AI usage are separate.
Create your workspace

A LITTLE CLARITY GOES A LONG WAY.

Good
questions.

01Do I need to be an advertising expert?

No. Start with your product and what a sale is worth to your business. Waleni helps you prepare a campaign and explains your next steps. You still review product facts, tracking, and spending before launching.

02Where can I run campaigns?

Waleni supports workflows for Meta, Google Search, and TikTok, with Shopify for product and sales data. Live use requires configured integrations and eligible provider accounts.

03Will it start spending on its own?

Creating a plan does not launch ads. Each live launch needs your approval of the creative, destination, and budget. You can enable protective pauses for monitored budget and inventory conditions.

04What does it cost?

The sandbox is free to explore with sample data. Live workspaces need a monthly plan, Starter $149 or Growth $349 (USD, excluding taxes), shown on our pricing page. Advertising spend is paid to the ad platforms, and AI credits will be sold separately; they are not on sale yet.

05Can you guarantee results?

No. Your offer, market, creative, tracking, and budget all affect results. Waleni helps you run focused tests and make decisions from the evidence you collect.

YOU’VE GOT SOMETHING GOOD. LET’S GET IT OUT THERE.

Your next
big thing.

Starts right here
THINK BIG. START HERE.BUILT FOR YOUR NEXT CHAPTER.